Marketing ยท Strategy ยท Brand

Damien
Maisonet

Senior marketing major at Wilmington University, bringing real leadership experience, brand strategy, and a drive to create work that actually moves people.

4+Years of team leadership & management
10+Marketing projects & deliverables
2Brands designed from scratch
May
'26
Graduating Wilmington University

About Me

I'm a senior marketing major at Wilmington University graduating May 2026, and I've spent the last several years doing something most students haven't: managing a full-time team while carrying a full course load.

As a former Food & Beverage Team Leader at Target, I handled staffing, payroll, vendor partnerships, and in-store marketing strategy, applying the consumer behavior and brand principles I was studying in real time.

Now as a Social Media Intern at the Langston Hughes Community, Business & Resource Center, I'm putting that foundation into nonprofit marketing, building digital strategy for an organization that actually matters to its community.

I'm early in my career, and I see that as an advantage: hungry, adaptable, and already building a track record most people don't start until after graduation.

Marketing StrategySocial MediaBrand Identity Consumer ResearchContent PlanningTeam Leadership CanvaAdobe PhotoshopAPA Writing Business AnalyticsRAW PhotographyMicrosoft Excel
๐Ÿ†
HubSpot AcademySocial Media Marketing Certification
๐ŸŽ“
Wilmington UniversityB.S. Marketing, Expected May 2026
๐Ÿ“
Baltimore, MarylandOpen to remote & hybrid opportunities
๐Ÿ“ท
PhotographyCanon EOS R50, RAW format shooting

Experience

Built in the real world, not just the classroom.

Social Media Intern
March 2026 โ€“ Present
Langston Hughes Community, Business & Resource Center; Baltimore, MD
  • Support social media strategy by identifying improvement opportunities and creating engaging content
  • Assist with content planning and posting to increase visibility and audience engagement
  • Developed a 12-slide Digital Improvement Plan covering Apple Maps, website UX, Instagram, TikTok, and link hub
  • Contribute creative ideas aligned with the organization's mission to strengthen digital presence
Food & Beverage Team Leader
June 2021 โ€“ April 2026
Target; Middletown, DE
  • Used consumer insights, guest traffic patterns, and weekly sales data to guide strategic product placement
  • Developed in-department marketing strategies to increase category engagement through endcap optimization
  • Collaborated with vendor partners to align on promotional priorities and strengthen brand presence
  • Selected to support new store openings, executing launch merchandising and brand-standard alignment
  • Led and coached a high-performing team integrating leadership principles into marketing-driven execution

Portfolio

Freelance client work, nonprofit strategy, and academic marketing projects.

Nonprofit ยท Internship
Langston Hughes CBRC: Digital Improvement Plan

Developed a comprehensive digital strategy, auditing Apple Maps, website UX, social media, and link hub, delivering 12 slides of actionable recommendations to increase engagement and donations.

Digital AuditSocial Media StrategyUXContent Planning
Brand Identity ยท Freelance
MJ Multi Services Inc.: Logo & Business Card
MJ Logo MJ Business Card

Designed a full brand identity package for a Philadelphia-based multi-service business โ€” circular monogram logo and a professional two-sided business card.

Logo DesignBrand IdentityPrint Design
Brand Identity ยท Freelance
Here 2 There Mobile Notary โ€” Business Card
Here 2 There Business Card

Designed a professional business card for a certified mobile notary service operating across Philadelphia and surrounding counties.

Print DesignBrand IdentityBusiness Card
Academic ยท Marketing
The U Running Belt: Full Brand & Marketing
U Belt Logo U Belt Instagram Ad
YouTube Banner Billboard

Created end-to-end brand identity and marketing materials: logo, Instagram story ad, YouTube banner, OOH billboard, and a complete business plan presentation.

Logo DesignSocial Media AdsYouTube BrandingBillboard
Academic ยท Entrepreneurship
MJ Coffee Shop: Business Plan & Brand

Built a complete business plan for a Puerto Rican-style coffee brand inspired by family heritage. Designed the logo personally using the Puerto Rican flag colors and coqui frog.

Business PlanningLogo DesignBrand IdentityMarket Analysis
Academic ยท Capstone
Social Media Marketing Plan: Capstone

Developed a multi-part social media marketing strategy covering brand positioning, audience identification, platform selection, content strategy, and KPIs, structured to mirror real agency deliverables.

Social Media StrategyContent PlanningBrand Positioning

Marketing & Media Consulting

Available for freelance projects and consulting engagements. Small business, nonprofit, or startup; I can help you show up better online.

๐Ÿ“ฑ
Social Media Strategy

Platform audits, content strategy, posting calendars, and brand voice development to grow your presence and drive real engagement.

๐ŸŽจ
Brand Identity & Design

Logo design, business cards, and visual identity packages for small businesses and startups using Canva and Adobe tools.

๐Ÿ“Š
Digital Presence Audit

Full review of your Maps listings, website UX, link hub, and social profiles, with a clear action plan to improve visibility.

๐Ÿ“ฃ
Content Marketing

Content creation, campaign planning, and storytelling strategy to help your brand communicate its value clearly and consistently.

Written Work

Research, strategy, and analysis spanning consumer behavior, business strategy, and nonprofit marketing.

Consumer Behavior ยท Essay
Symbolic Consumption & Age
Consumer Behavior | Wilmington University | Fall 2024

Analytical essay examining how age shapes the meaning consumers attach to products, exploring symbolic consumption theory, nostalgia, and legacy-building behavior.

Strategic Management ยท Case Study
The Vanguard Group: Strategic Analysis
Strategic Management | Wilmington University | Fall 2025

Business case study analyzing Vanguard's leadership transition, mutual ownership model, ESG expansion, and shift into AI-powered financial planning.

Nonprofit Marketing ยท Strategy
LHCBRC Digital Improvement Plan
Social Media Internship | 2026 โ€“ Present

Strategic digital audit and improvement plan covering Maps optimization, website UX, Instagram strategy, TikTok opportunity, and link hub restructure.

Get In Touch

Open to opportunities & consulting projects.

Whether you're looking for a marketing hire, a freelance collaborator, or a consulting partner, I'd love to connect.