Senior marketing major at Wilmington University — bringing real leadership experience, brand strategy, and a drive to create work that actually moves people.
I'm a senior marketing major at Wilmington University graduating May 2026, and I've spent the last several years doing something most students haven't — managing a full-time team while carrying a full course load.
As a former Food & Beverage Team Leader at Target, I handled staffing, payroll, vendor partnerships, and in-store marketing strategy — applying the consumer behavior and brand principles I was studying in real time.
Now as a Social Media Intern at the Langston Hughes Community, Business & Resource Center, I'm putting that foundation into nonprofit marketing — building digital strategy for an organization that actually matters to its community.
I'm early in my career, and I see that as an advantage: hungry, adaptable, and already building a track record most people don't start until after graduation.
Built in the real world — not just the classroom.
Freelance client work, nonprofit strategy, and academic marketing projects.
Developed a comprehensive digital strategy — auditing Apple Maps, website UX, social media, and link hub, delivering 12 slides of actionable recommendations to increase engagement and donations.
Designed a full brand identity package for a Philadelphia-based multi-service business — circular monogram logo and a professional two-sided business card.
Designed a professional business card for a certified mobile notary service operating across Philadelphia and surrounding counties.
Created end-to-end brand identity and marketing materials — logo, Instagram story ad, YouTube banner, OOH billboard, and a complete business plan presentation.
Built a complete business plan for a Puerto Rican-style coffee brand inspired by family heritage. Designed the logo personally using the Puerto Rican flag colors and coqui frog.
Developed a multi-part social media marketing strategy covering brand positioning, audience identification, platform selection, content strategy, and KPIs — structured to mirror real agency deliverables.
Available for freelance projects and consulting engagements. Small business, nonprofit, or startup — I can help you show up better online.
Platform audits, content strategy, posting calendars, and brand voice development to grow your presence and drive real engagement.
Logo design, business cards, and visual identity packages for small businesses and startups using Canva and Adobe tools.
Full review of your Maps listings, website UX, link hub, and social profiles — with a clear action plan to improve visibility.
Content creation, campaign planning, and storytelling strategy to help your brand communicate its value clearly and consistently.
Research, strategy, and analysis — spanning consumer behavior, business strategy, and nonprofit marketing.
Analytical essay examining how age shapes the meaning consumers attach to products — exploring symbolic consumption theory, nostalgia, and legacy-building behavior.
Business case study analyzing Vanguard's leadership transition, mutual ownership model, ESG expansion, and shift into AI-powered financial planning.
Strategic digital audit and improvement plan covering Maps optimization, website UX, Instagram strategy, TikTok opportunity, and link hub restructure.
Whether you're looking for a marketing hire, a freelance collaborator, or a consulting partner — I'd love to connect.